How I Found Purpose in a Flawed System
By Elizabeth powers, Marketing Manager
As a child, I didn’t think, “I want to be in the healthcare benefits industry when I grow up.” Actually, I’m pretty sure no one does. But even in college, working towards a sociology degree, I wasn’t heading towards this industry. I just knew I wanted to understand the systems that shape our lives and support the people who are most often overlooked or left behind by them.
The pandemic hit right as I graduated college. Entering the job market at this time, I leaned into marketing skills I had built and started paying closer attention to industries that I knew were here to stay. Healthcare topped the list—not just for stability, but because I knew it was deeply, wildly broken. Once, as a struggling college student, I paid $300 for eyedrops that I used twice… with a coupon.
The truth is, our healthcare benefits system isn’t just broken. It’s rigged. Prices are inflated without explanation. Networks are confusing by design. People avoid care because they don’t know what they’ll owe, or they get hit with bills that can ruin them financially.
That’s why Reference-Based Pricing stood out to me. It’s one of the few models that gives people real power. It pushes back on inflated pricing and brings the transparency our system has been missing. It felt like a real opportunity to help people in a bigger way than I ever expected.
I don’t believe you have to have some special, personal connection to your job. We all need to make money somehow, and in our modern capitalistic society, this is simply not the reality of work for most. But at PERMA FAIR, I’ve found a team of people who do care. Who do take it personally. And who intend to change the broken ways of the healthcare benefits model in our country.
At PERMA FAIR, we believe in providing healthcare benefits that prioritize people. We care about empowering our members and fighting against an unjust system. We can’t fix the industry overnight, but we can give people the tools to stop being taken advantage of. I believe that’s a mission worth showing up for every day.
Featured Resources
-
Cut Through the Noise: Why Indexed Reimbursement is the Future of Fair Benefits
The latest national pricing data confirms what many employers already suspect: the same medical procedure can cost two to nine times more depending on the hospital, insurer, or even the contract. A bypass surgery at one Boston hospital, for instance, billed Aetna members nearly $50,000 less than UnitedHealthcare members, according to a recent Fierce Healthcare report on Trilliant Health’s transparency analysis
-
PERMA FAIR Launches Solutions to Address Mounting Health Benefits Crisis for NJ Public Entities
In response to the escalating healthcare cost crisis facing New Jersey’s local governments and school districts, PERMA FAIR Health and Pharmacy (“PERMA FAIR”) has launched a comprehensive platform designed to reduce health benefit costs by up to 25% without compromising coverage or care.
-
How I Found Purpose in a Flawed System
At PERMA FAIR, we believe in providing healthcare benefits that prioritize people. We care about empowering our members and fighting against an unjust system. We can’t fix the industry overnight, but we can give people the tools to stop being taken advantage of.
We Want to Hear From You
Have questions? Want more information? Click below and a representative will be in touch.